Future shines bright for the Omega 3 Ingredients industry, after the EPA and DHA made first cut in obtaining the regulatory approval. TMR’s research finds that the demand for omega 3 foods is surging at an unprecedented pace, having garnered significant consumer appeal since 2014, and global sales of omega 3 ingredients were upward of US$ 4,500 Mn in 2018. Growing consumer inclination towards improving their immunity and overall wellbeing continues to be a broader influential aspect, however, slower regulatory approval is expected to stymie growth to a significant extent.
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The paradigm shift towards healthy food consumption, driven by rising chronic disease prevalence led by poor dietary habits. These technology-induced ingredients continue to gain popularity as effective food quality enhancers, thereby attracting the widening health-conscious demographic.
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A slew of aspects including the emergence of new combination products, and the newfound appreciation of scientific evidence for omega 3 ingredients among consumers and healthcare professionals, has meant that the prebiotic ingredients market will witness sheer proliferation in the upcoming years. Although development and sales of omega 3 ingredients positioned specifically for dietary supplements lag behind variants such as amino acids, studies that back benefits of fatty acids for athletes are likely to advocate adoption. The study finds that demand for Eicosapentaenoic acid (EPA) and Docosahexaenoic acid (DHA) remains strong in omega 3 oil and seafood industry.
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Omega 3 ingredients are becoming an indispensable part of the dietary supplements pyramid. While the growing consumer awareness continues to reap profits in the omega 3 ingredients market, suppliers are formulating strategies that highlight the preventive role of polyunsaturated fatty acids (PUFAs) in thwarting prevalence of chronic diseases. Numerous government initiatives to promote adequate intake of omega 3 ingredients are complementing the marketing efforts of stakeholders in the omega 3 ingredients market.
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The focus of suppliers on maintaining a steady product supply continues to be a recuperative influencer of demand-side trends in the omega 3 ingredients market. The fish oil derived omega 3 ingredients continue to govern sales in the landscape – accounting for 90% sales approximately according to our research. Whereas, plant-derived omega 3 ingredients are likely to take the center stage abreast remarkable growth in the vegan trend, which consequentially propels the demand for vegan supplements.
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